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You are here: Home / Archives for Blogging

How to Get Google Adsense Approval Fast – 2023

January 23, 2023 By Arsalan Rauf Leave a Comment

In this post of Green Hat Expert, I am going to discuss how to get Google Adsense approval fast in 2023.

Every online content creator or bloggers gives preference to Adsense when it comes to monetization, and you may not be able to accept into the program due to strict Google Adsense policies.

If you follow the basic guidelines and keep your blog real from the beginning, there is a great chance that you will get Google Adsense Approval for your new website.

In this guide, you will learn some Google Adsense approval tricks and the the main things you must do before applying for Google Adsense.

Let’s get started!

How Much Traffic is Required for AdSense Approval?

There is no minimum criteria of traffic to get yourself approved in Adsense. The number of visitors is not the main concern of Adsense approval. Unlike other ad-serving platforms, you don’t to meet the minimum traffic thresholds.

Even though Google does not give preference to the number of traffic in terms of Google Adsense approval factor, as per my experience, 10-20 visitors a day will be sufficient.

If you do not generate much traffic, you will not earn a handsome amount of money from your website. right?

So, if you are a newbie, you can use Quora, Pinterest, Facebook to drive traffic to your new blog and work on your website to reach the organic traffic from Google.

Tips You Must Do Before Applying for Google AdSense

1. Write High-Quality Content

As you know, content is king! So, you have to write some plagiarism-free articles. They should be valuable, unique and high quality to target your visitors.

Try to write blog posts of at least 500 words to more than 2000 words and it should be well optimized and in depth to satisfy the searcher intent.

Just remember that Adsense will also reject your application if you write Adsense prohibited content.

So, you should not violate any guidelines and write high quality content before you apply for Adsense publisher program.

2. Make Your Blog Posts SEO Friendly

After that, the high-quality content on your blog should have a proper meta title and meta description.

Google Adsense uses a bot that crawls your website to find out if it is ready to show ads or not. It is not possible for their team to go through every single website and review it manually who have applied for participating in the program.

If you are a WordPress user, optimize your website’s content with a plugin called Yoast SEO plugin, it is easy as well as free to use that can help you to optimize your content for search engines.

The plugin can also help you to increase your rankings in Google search engine as well.

3. Write Sufficient Blog Posts

I got Google Adsense approval on Green Hat Expert after writing 12 high-quality blog posts.

The number of posts does not matter; all you need is the quality content.

But my recommendation is to write at least 20 posts before you apply for Google Adsense, and every blog should not be less than 1000 words.

4. Create Must-Have Pages

You need to add must have pages to your website before you apply for Google Adsense.

The pages include about page, privacy policy page, and contact page.

It is imperative to add a privacy policy to follow the law if you are collecting personal information from users, and it is mandatory to mention that you are going to use Google Adsense ads on your website/blog.

If you are having trouble creating them, you can use WP Legal Pages plugin to do it for you. You can see your competitor’s privacy policy and update yours accordingly. It will not affect your blog in a negative way.

The reason is, the internet is flooded with millions of privacy pages and most of them are same.

5. Ensure You’re 18+

Adsense Terms and Conditions clearly state that applicants who are over 18 can send applications and they will accept it.

If you’re under 18, you have to ask your parents or guardian to register an Adsense account from their information.

6. Make Sure You Don’t Have Copyrighted Images

Adsense will not approve your website if there is a copyrighted material on your blog.

Maybe you have got the image that are copyrighted and you are using them without their permission. Just remember that it will not be legal and will be harmful for your blog too.

So, you need to use your own images and for this, you can also use copyright free images for your website.

7. Build a User-Friendly and Professional Blog

The next step is to create a user-friendly blog that has a clear navigation menu to enable the users to browse the important pages.

Plus, your website should be responsive to improve the user experience on different devices including mobile, tablet, desktop, iPhone, iPad and so on.

If you are willing to use WordPress, my recommendation is to choose the fastest theme and my recommendation is to use Generate Press.

I also prefer this theme, it is easy to customize and fast loading to improve user experience.

Applying for Google Adsense

After following all the tips and tricks given in this article, you can apply for Google Adsense and quickly get Adsense approval for your new blog.

To apply for Adsense, visit their sign up page for Google Adsense and use your website URL, contact information and other required information and apply.

When you try to fill out the information for Adsense, you need to make sure you use your original information including your real name, an actual address, and a correct payee name.

Google Adsense Approval Process

Once you have signed up for Google Adsense, the next step is to add code on your blog. But my recommendation is to install Google Site Kit plugin and it will paste the code on your website automatically.

After that, you have to wait for 1 to 2 weeks so you go through the review process and finally get approval.

After getting approved from Adsense, you will receive an email from them saying that ‘The site “yourdomainname.com” is now ready to show Adsense ads.’

Yes, now you can add ad codes to your website or use Auto Ads feature from Adsense to let Adsense apply ads on your website. After a few hours, your site will start showing relevant ads to the users and your online earning will start on your blog.

After earning $10, you will have to go through the PIN verification, Adsense will send you the PN through mail on your address. To enter your PIN, you need to log into your account.

Congratulations,

You have completed all the steps to get paid on Google Adsense. Once your earnings reach $100, you can receive your earnings using your bank account or cheque.

Google AdSense Alternatives

Want to get approved without any limitations and looking for a Google AdSense alternative?

Try Adsterra ads. And other alternatives are Media.net and Propeller Ads.

On Adsterra, you can get approval without limitations of traffic or content limitations.

Google AdSense can give you a limited amount of money. You can also sell your banner ad space to others to get more profit.

When it comes to sell ads directly to users, you have to do more work than AdSense. It includes the pricing negotiations, agreement and invoicing etc.

However, you can use ad manager plugins on WordPress including  Ad Inserter and WP Quads to make the process easier.

If you are a blogger, you can also earn through affiliate marketing, sponsorships to monetize your website.

Now It’s Your Turn.

I hope that you liked my Google Adsense approval guide.

If you follow all the above-mentioned tips, Google Adsense approval tricks before applying for Adsense, there is a great chance that Google will approve ads on your website.

Is there anything regarding Google Adsense approval that I am missing?

Leave it in the comment section below. If you liked the post, kindly share it on your social media profile with friends and other beginners.

Arsalan Rauf
Arsalan Rauf

Arsalan Rauf is an entrepreneur, freelancer, creative writer, and also a fountainhead of Green Hat Expert. Additionally, he is also an eminent researcher of Blogging, SEO, Internet Marketing, Social Media, premium accounts tips and tricks, etc.

www.greenhatexpert.com

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Mobile SEO guide in 2023 – How to Optimize Your Website for Mobile SEO

December 31, 2022 By Arsalan Rauf

In this post, I shall share with you everything you need to know about mobile SEO in 2021.

I shall also tell you why mobile optimization is necessary now?

In addition, I will also help you to ready your website for Google’s mobile first algorithm.

Mobile SEO guide in 2023 – The Definitive Guide

CHAPTER 1: Mobile Optimization 101

In this chapter I’ll help you to learn the basics.

So if your site is not mobile optimized or you are not sure, this chapter will move you to the right track.

In upcoming chapters, you will learn advanced strategies and techniques.

What Is Mobile SEO?

Mobile SEO stands for the practice of optimizing your website for users on tablets and smartphones or android. It also refers to make your site resources accessible to search engine spiders.

Why Is Mobile SEO Important?

In short: the number of mobile searches is increasing day by day.

In fact, 58% of all searches in Google are now done from a mobile device.

1_2_mobile-vs-desktop

This trend is growing rapidly. According to statistics of Google, mobile has 27.8 billion more queries than desktop.

1_3_mobile-queries

So the mobile is the future of SEO. This is the reason why Google and its algorithm are focussing on mobile search.

SEO in 2019: The Definitive Guide

Is “SEO” Now About Optimizing for “Mobile SEO”?

Yes, if you want to optimize your site for Google.

Today, 95% of searches are from the search engine of Google.

1_4_mobile-searches-on-google

Google will retain this level of dominance by twisting their algorithm.

So you need to optimize your site for mobile users first.

Firstly, Google launched its Mobile-Friendly Update (which many people called “Mobilegeddon”).

1_5_mobile-friendly-update

This update affected those sites which were not mobile friendly for android or smartphones.

If your target audience does not search using their smartphones, this update was not a big deal for you.

Unless Google made every search a mobile search by implementing its Mobile First algorithm.

What Is Google’s Mobile-First Index?

Google Mobile first index will rank the search results according to the mobile version of the page. It occurs even if you are searching from a desktop as well.

Before this update, Google ran two indexes side-by-side: desktop version and mobile version.

If someone is searching from an iPhone or android, Google will show them results from mobile index. If someone searches on a desktop, he will get desktop results.

1_6_google-search-model

Today, it does not matter what device you use, Google will show you the results from mobile index.

1_7_google-mobile-first-search-model

I shall discuss more about optimization for mobile SEO in chapter 3, 4 and 5.

Is Google’s Mobile-First Index a Big Deal?

It depends.

If your site is optimized for mobile, you are good to go.

If your site….

  • Loads resources across all devices
  • Does not hide content on mobile versions of your site
  • Loads quickly like mobile users expect
  • Has working internal links and redirects
  • Boasts a UX which is optimized no matter what device your visitors use

If all is done, you are good.

If not, Google may drop your rankings.

Therefore, I am making this whole guide for you to optimize your site for mobile.

Firstly….

What Does Google Consider “Mobile”?

1_8_what-does-google-consider-mobile

Most of the people consider “mobile device” a table or smartphone.

Google puts tablets in their own class and states that they do not include tablets in the definition.

In short, according to Google: mobile=smartphones.

The main purpose is to optimize your site and content for every device. It includes tablets, phones and other mobile devices.

Image on right side

CHAPTER 2: How to Implement a Mobile Website That Ranks in Google

To get over mobile SEO, your site has to work on mobile devices at least.

If a visitor goes to a mini version of your desktop site, you will be in trouble.

Luckily, to implement a mobile website is not a hard nut to crack.

So in this chapter, I shall teach you different ways to implement a mobile version of your website by focussing on mobile SEO.

When It Comes to Mobile, You’ve Got 3 Options

There are 3 different ways to configure your site for mobile.

1

First of all, you have got separate URLs which is also known as“m” configuration.

With this setup, you have a mobile version which is “M” version of your site and you also have the “main” means desktop version of your site.

2_2_seperate-urls

In short, your site figures out what type of device your visitor is using and redirects them to optimized URL for that device.

Separate URLs were common in the past but now, not anymore.

Why? It is because they are hard to manage.

“M” version creates SEO problems and you require multiple URLs for every piece of content on your website. It also needs complicated “rel=canonical” and “rel=alternative” tags.

That is why I do not suggest M/separate URLs configuration. It is the worst way to configure your website for mobile SEO.

2

Next, we have Dynamic Serving.

When you serve content dynamically, all of your content is on the same URL. But you show every user different CSS/HTML that depends on the device that they use.

2_3_dynamic-serving

For example, if you visit https://www.greenhatexpert.com/seo-this-year on a desktop, you will see a pre-made desktop version of the site.

desktop version

But if you will visit the page from your iPhone 8, you will still be on https://www.greenhatexpert.com/seo-this-year but you will see the iPhone 8 version of the page.

mobile version

Dynamic serving is a better choice for SEO as compared to “M” version of the site. It has some downsides.

For example, it is notorious for showing desktop version to mobile users.

You need to create different versions of your content for upcoming devices. If you do not do this, your site will not be able to recognize a new device. And will show them the terrible version of your site.

3

Finally, we have Responsive Design.

I saved the best for last.

With the help of responsive design, the content and page’s layout responds to every user.

2_6_responsive-design

Responsive design gets rid of separate URLs and different HTML for every device.

In case of being SEO friendly, responsive design is the best and perfect option.

Why?

  • All of your content is on a single URL (good for sharing and getting links)
  • Minimal SEO headaches (no “rel=canonical tags”, duplicate content issues etc.)
  • Insanely user friendly (UX is a big part of SEO thanks to RankBrain)
  • No redirects (which cause technical SEO issues and can slow down your site)

Still not convinced? Google recommends responsive layouts.

CHAPTER 3: How to Mobile Optimize Your Site

After going through 2 chapters, your site is configured for mobile users. Now it’s time to do mobile SEO.

In this chapter, I shall show you how to tell Google and other search engines that your site is optimized for mobile.

Use Google’s Mobile Usability Test

This tool is available in Google Search Console and it will let you know the issues of your site regarding mobile usability.

To use it, go to your Google search console account. Click “search traffic”>Mobile usability.

There Google will let you know if your mobile users are facing any problem.

3_3_mobile-usability

(For example, the tool may let you know that you use Flash or that your font is too small for mobile users to read).

You can also use Google’s Mobile-Friendly test.

Just enter your URL into the tool.

3_4_google-mobile-friendly-test

And get a full report.

3_5_mobile-friendly-report

As you can observe, I passed. But it is telling me that mobile Googlebot is having trouble to load all of my resources on my page.

3_6_mobile-googlebot

Desktop Googlebot is having no problems to crawl the resources. But the mobile version is unable to do it.

With Google’s Mobile first index live, it is a serious issue. And this is something which remains unknown without this tool.

Super duper helpful.

Let Google Crawl Everything

Do you block Googlebot from accessing Javascript, CSS or other important parts of your site’s code?

It used to be no big deal. But today, it is a very bad idea.

Until Google cannot fully crawl your page, it cannot tell whether it is mobile friendly or not.

How do you know if this is an issue?

First of all, check your robots.txt file.

This file tells Googlebot to not index or crawl certain parts of your site. This file is usually available at site.com/robots.txt. You can also find it inside of Google search console.

3_7_google-crawl

While you’re there, click on “Google Index” —> “Blocked Resources”. This will let you know if you’re blocking Googlebot from crawling certain parts of your site.

3_8_blocking-googlebot

If you are not blocking anything important, you are good to go.

Put the Kibosh on Interstitial Popups

I know: everyone HATES popups.

Google also hates popups….. especially for mobile users.

Remember: Google #1 priority is to show their users amazing and engaging content. If the content is hidden behind a popup and it is not a good thing.

In fact, Google rolled out an update that specifically targets “Intrusive” popups.

3_9_intrusive-popups

So if you are using popups on your site, it can affect your rankings.

How do you know which popups are OK?

Google gives a few examples of acceptable popups…

3_10_acceptable-popups

…and popups that can get your site penalized.

3_11_bad-popups

How Does Your Responsive Site Actually Look? Check Out This Cool Tool

It is to see how Google views your mobile site.

But nothing can beat seeing your site on different devices.

If your site is responsive, I recommend checking this free tool.

It’ll show you how your site looks on iPhones, tablets and more:

Image

I love this tool.

Use The Mobile Version of “Fetch as Google”

Like most people, I’m a visual learner.

It is a nice thing to see a list of mobile SEO issues.

Personally, it is more helpful to know how Google sees my page.

Therefore, I suggest spot testing a few pages on your website using Google search console’s Fetch as Google feature.

Just enter a URL of a prominent page of your site into it:

3_13_fetch-as-google

(Make sure to select “Mobile” from the dropdown box)

3_14_fetch-as-google-mobile

And it will show you exactly that same result what Google Bot saw. You can also scroll down to see if Google missed anything like videos, menus and images etc.

Image

Very helpful.

Let Mobile Users See It All

In past, people would block certain resources from mobile users.

(For example, they might block javascript from loading or hide some content)

They were not doing anything suspicious. To block these resources allow them to load their page faster on mobile devices. It also improves the user experience.

Here is an example of what I mean:

3_16_dont-hide-content-on-mobile

See you need to click “read more” to watch the rest of the content. It may be a problem with Google’s first mobile index.

Why?

With Mobile-first, Google will consider the mobile version of your page as the main version.

If the content is hidden from the mobile visitors, it may not crawl or index or affect the weight of this content.

Back in the day, when it came to hiding content for desktop users, Google has said that:

“If something is relevant to the page, then it’s probably relevant to the user too, so I’d recommend showing it to the user.”

But then Google’s John Mueller recently said that, for the Mobile-first index:

“On the mobile version of the page it can be that you have these kind of tabs and folders and things like that, which we will still treat as normal content on the page. Even if it is hidden on the initial view.”

He also said that, when it comes to Mobile First Index:

“If it’s critical content, it should be visible.”

I shall wait for the official announcement on Google blog before saying anything on this.

In the meantime, here’s my take:

If you will hide or block the content for mobile users, Google will put less weight on it or simply ignore it.

So observe your website on different mobile phones. If desktop users can see something and mobile users are missing it. I suggest that fix it asap.

CHAPTER 4: How to Optimize Your Mobile Sitefor UX Signals

As you know, SEO today is less about focussing on meta tags and more about building an awesome website.

In fact, Google’s RankBrain algorithm is paying attention to Google searchers and how they interact with your site.

If RankBrain observes that your is frustrating for mobile users, it will drop your rankings like a stone.

In this chapter, I shall show you some tips that make sure that mobile users love your website.

Master Mobile Sitespeed

Does Google care how fast your mobile site loads?

Yes.

In fact, they recommend that your site should load under a second for mobile users.

That is a hard nut to crack. Luckily, there are some free tools on the market to help you to reach Google’s guideline.

First of all, we have Google’s PageSpeed Insights tool.

This tool allows you to know the time of site load on mobile.

In addition, it also gives you suggestions that you can use to speed up.

4_2_google-pagespeed-insights

You can also check out WebPageTest.org. By default, it will load your site on a desktop browser. You can select a mobile browser from the menu:

4_3_webpagetest-org

And it will give you a list of suggestion which are for mobile browsers:

4_4_adapted-for-mobile-browsers

If you are really interested in pagespeed, check out this excellent resource.

4_5_speed-test-big-g

This guide will help you to load your site like lightening.

Make Your Content Insanely Easy to Read on Phones

Do users have to pinch, scroll or squint to read your mobile content?

So they will press the ‘back’ button.

For example, you don’t want your content to look like this:

4_6_legibility-on-mobile-devices

Yes, this page is optimized for mobile. But it is hard to read.

You need your font to be big, bold and legible:

So:

How can you make your mobile content more readable?

  • Use at least 14px font (I prefer 15 or 16)
  • Use short paragraphs (1-2 lines per paragraph)
  • Go with a line length between 50-60 characters
  • Make sure there’s tons of contrast between text and background (people use phones outside, which can make low-contrast text harder to read)

It is also helpful if your content is good and interesting but that is another thing.

Use HTML5 For Video and Animated Content

Do you embed videos in your content?

Does your page perform all sorts of fancy animations when people visit?

If the content is coded in flash, it will not work on mobile devices.

Instead, you need to code that up in HTML5.

Don’t Forget the “Viewport Content” Tag

Do you use responsive design?

If yes, do not forget the viewport meta tag.

This tag changes the size of your page based on the device of user.

Google also suggests that you setup your viewport meta tag like this:

4_8_viewport-tag

If you will forget this tag or you will not configure it correctly. Your site will look funky to mobile users.

4_9_no-viewport-tag

You have double check it to know that you have set this up.

Implement These 3 Quick Mobile UX Hacks

These are 3 quick tips designed to boost the usability of your site for mobile Google searchers.

1

Make Header Images Really Small

Mobile Google users want to get answer now.

It means you do not have to use giant header images like this:

4_10_mobile-ux-hacks

So delete them or make them smaller for mobile users or visitors:

Use Lots of “Negative” Space

Negative space is the space between buttons, text and design elements. It is really important for mobile websites.

On a desktop, you can use a covered page.

But on a phone, you cannot get away with a covered page.

4_12_negative-space-on-mobile

It is very important for content which you want to rank in Google. If a Google visitor is having trouble to read your content or finding what he needs. He will bounce your site and will return to search results.

And using a lot of negative space, like this, is another way to reduce the bounce rate and improve the dwell time:

4_13_negative-space-improves-dwell-time

Put Social Share Buttons as a Tab Bar

The fact is: social sharing buttons can increase the amount of shares of your content.

Social share buttons work well when they are in a sidebar:

They do not distract but if someone wants to share, the buttons are right here.

The problem is: the setup is not possible on mobile.

Therefore, I suggest using a tool like Sumo that shows the social icons as a tab bar at the bottom of the page.

Image

Simple.

CHAPTER 5:Advanced Mobile SEO Tips and Best Practices

Now your site is mobile optimized, it’s time to take things to the next level.

In this last chapter of my guide, I shall give you an advanced mobile SEO tips, strategies and best practices.

Fix Your Mobile CTR, Get More Traffic

I do not need to tell you that your organic click through rate is a Huge Google ranking factor.

If Google will observe that the mobile users do not click on your result, it will downrank you.

But how do you know that your CTR is up to the mark? Here is the process:

First, go to the Google Search Console’s Search Analytics section.

Image

Next, click “Compare Devices”.

Image

And choose “Desktop” vs. “Mobile” and hit “Compare”:

Image

Now, take a look at how your desktop and mobile CTR size up.

Image

It is a normal thing for your desktop and mobile CTRs to be different here.

If you notice that your desktop CTR presses your mobile CTR for a certain keyword, search for that keyword in Google using your phone.

It can be that the mobile SERPs have more ads which are crowding organic results.

Or it can be your title tag is cutting off.

Either way, you will come with an insight which you can use to increase your mobile CTR.

Turn Mobile Donkeys Into Unicorns

Google’s Mobile first index means that Google will put more weight on mobile UX signals.

In simple words, if mobile users bounce from your site like crazy, it will put a negative effect on your rankings.

Therefore, I suggest compare your desktop vs mobile bounce rate and dwell time using Google analytics.

It is very easy and well worth.

To do it, login to your Google analytics account. Click Site Content>Landing Pages.

Image

It will show you the most popular pages on your website. Click on a page which you want to get more traffic to.

Image

Then click “Secondary Dimension”> “Device Category”.

Image

It will show you how your UX signals compare on desktop vs mobile.

For example, for this page, my bounce rate and dwell time are almost similar. So this page is probably optimized well for mobile users.

Image

But if Google analytics shows you the big difference between mobile and desktop users, then visit the page on your own phone.

You may find something bad that is causing mobile users to bounce your page.

When you are done, move to the next tip.

Boost Your Mobile Page Speed With These 3 Tips

After Google’s mobile-first update, Google will look into the mobile page speed. Will my desktop speed will still matter? Maybe.

But it will not get that importance as how your website loads on mobile.

Here is how you can skyrocket the mobile loading speed of your site.

First of all, do a mobile speed test at ThinkWithGoogle.com:

Image

This tool is similar to any other speed testing tool. It even loads your site on 3G to create the mobile environment.

It will give you a helpful report that will tell you how long your site takes to load on a mobile device.

Image

And also how to remove the speed breakers.

Image

Here are some other quick tips to try out:

  • Smash your images: If you use WordPress, I suggest installing an image optimizer, like Smush Image Compression. These SIGNIFICANTLY reduce the file size of your images, which can speed up load times dramatically.
  • Implement Browser Cache: Google themselves suggested caching your site to make your site load faster.
  • Get a CDN: CDNs can make page elements (especially images) load 2-3x faster.

Optimize Title and Description Tags for Mobile SERPs

Do you get the majority of the organic traffic from mobile?

Then you need to optimize your title and descriptions tags according to the mobile search results.

Here’s how:

Google provides more title tag characters to work on mobile. But your meta description is short.

(Go figure)

Here’s the exact breakdown:

Desktop
Title: Approximately 70 Characters
Description: Approximately 300 Characters

Mobile
Title: Approximately 78 Characters
Description: Approximately 300 Characters

In short words, if your title tag is 69 or fewer characters, it will not get cut off on mobile or on desktop.

But let’s suppose you get more traffic from mobile. You may want to expand the title tag and take advantage of the extra space. Even if you exceed the desktop characters limit.

For example, your title tag looks like this:

Image

That’s 66 characters. So this title will show in-full on desktop and mobile.

Now suppose you wanted to use a word or phrase that can increase your CTR. Your title tag will be look like this:

Image

That’s 78 characters.

Yes, 78 characters mean that Google will cut your title tag on desktop searches. But it will show up just fine on mobile.

If you have small traffic of desktop users. It may be worth making your title tag longer to increase the CTR.

Should You Implement AMP?

Accelerated Mobile Pages are designed to load quickly on mobile devices. In fact, AMP pages load 4 times faster than non-AMP pages.

As you may know, Google has led the charge on AMP.

Image

As AMP is a Google project, that is why a lot of SEO experts are implementing AMP on their client’s sites.

(It is due to the fact that Google will reward AMP-friendly sites with higher rankings)

Apart from higher rankings, Google also shows a little icon in the search results that may boost your CTR.

Image

The question is:

Does it make sense to use AMP?

The choice is yours, I do not recommend it.

Here’s why:

First, AMP puts SERIOUS limits on your page’s functionality.

Want full control of your ads? Not happening.

How about a lightbox or popup? No.

AMP also puts serious restrictions on CSS. This makes your site load faster but makes your content look like generic.

Secondly, AMP can hurt your link building efforts.

When someone links to your content, those links point directly to your site.

But here’s the deal:

When someone links to your AMP pages, this link will give a link to Google.com domain

Image

In other words, AMP can cost you in the link department as well.

So links to your AMP pages will boost Google domain authority, not yours.

Finally, AMP may not last.

LTE is already SUPER fast. And 5G is just around the corner.

So the idea of jumping through a thousand methods to increase in mobile loading speed can make sense. But moving forward makes more sense.

Bottom line? Unless you have a compelling reason to do so, I do not suggest AMP for most publishers.

Use Schema Structured Data To Stand Out in Mobile SERPs

As you may know, mobile SERPs show the search results like cards:

Image

And these cards make Schema.org structured data super effective.

Why?

Well structured data can hook you up with recipe images, review stars and event dates in SERPs. It can increase your organic CTR.

For example, look at the downshiftology mobile results from ToddyCafe.com. this contrast is not powerful on desktop:

Image

In a nutshell, if you want more clicks from mobile Google searchers, implement well structured data.

Now It’s Your Turn

So that’s it for my guide to mobile optimization.

I hope you enjoyed it.

What are you doing to get your site ready for mobile SEO?

Or maybe you have a question about something from today’s guide.

Either way, let me know by leaving a quick comment below.

Do not forget to share this post.

Related Posts:

  • SEO this Year: The Definitive Guide
  • How to Score 100/100 in Google Pagespeed Insights
  • How to Add SSL and HTTPS in WordPress Website
  • How to Fix Eliminate render-blocking JavaScript and CSS in WordPress
Arsalan Rauf
Arsalan Rauf

Arsalan Rauf is an entrepreneur, freelancer, creative writer, and also a fountainhead of Green Hat Expert. Additionally, he is also an eminent researcher of Blogging, SEO, Internet Marketing, Social Media, premium accounts tips and tricks, etc.

www.greenhatexpert.com

Filed Under: Blogging, Guide, SEO, WordPress Tagged With: mobile seo checklist, mobile seo definition, mobile seo google, mobile seo guide, mobile seo meaning, mobile seo techniques, optimize website for mobile free, what is mobile optimization

Best Online Grammar Checker Tools for WordPress in 2023

December 31, 2022 By Arsalan Rauf

In this post of Green Hat Expert, we shall discuss the best online Grammar Checker tools for WordPress in 2023.

Best Online Grammar Checker Tools for WordPress

Are you searching for the best online grammar checker tools for WordPress this year? There are several browsers that support built-in spell checking but they do not check grammar and readability. In this post, we are sharing the best grammar checker tools (2023) which you can use with WordPress.

Why Add a Grammar Checker Tool for WordPress?

It is due to the fact that most experienced writers also make mistakes while writing.

If you will do proofreading of your articles before publishing them, it will lead to small careless errors.

There is another way to get over this problem if you read your articles loud.

If you listen to your own voice, it will help you to find mistakes and you can also improve the readability score of your articles.

You need a grammar checker tool if you want to get help with spelling and grammar.

These tools can detect your grammar and spelling mistakes instantly.

So it will also save your time from proofreading and it will also improve your content.

Let’s take a look at the best grammar checker tools for WordPress which you can use.

  1. Grammarly

grammarly for wordpress

Grammarly is a professional grammar checker tool that you can use as an addon. The addon is available for Google Chrome and Firefox.

Grammarly checks your spelling and grammar errors when you compose your post.

You will find an indicator at the bottom right corner of the writing area. When you click the indicator it will show you the number of errors you make while writing.

It will highlight grammar, spelling and contextual errors with an underline when you write.

I am also using Grammarly for grammar checking.

There is a downside of Grammarly, you have to go to the text editor in order to proofread it. If you do not like it, you can always go for the best Grammarly alternatives.

  1. Ginger

ginger grammar checker tool

Ginger is another best online grammar checker tools for WordPress which improves your writing skills and also boost your productivity.

It is also available as a browser addon that gives good user experience.

It shows a tiny icon at the bottom right corner of writing areas including Gmail, Facebook and WordPress post editor etc.

Ginger starts checking your mistakes when you write content and highlights errors with context.

Additionally, it also has some few drawbacks, you have to go to the text editor in WordPress.

For better experience, you need to click on the icon (edit in ginger).

  1. After the Deadline

After the Deadline WordPress Plugins

After the deadline is a Google chrome extension which is another grammar checker tool.

It has built-in spelling checker along with readability and optional grammar check.

After the installation of the addon in your browser, you need to go to the options.

It will take you to the addon settings page where you can check the options of your choice.

The spellcheck icon of this tool is available at the bottom right corner of the editor and you can run it while writing your content.

  1. Hemingway Proofreading Tool for Writers

Hemingway Editor Proofreading Tool for Writers

Hemingway is another web based grammar checker tool or text editor. So it will not work in your WordPress post editor.

It is free web based editor which enables you to check grammar, spelling and readability of your articles.

Additionally, do not consider it only a grammar checker but also a style checker.

It shows you your readability score so that you improve the readability score of your content.

Hemingway app also suggests improvements in your content and it is the best grammar checker app.

It has distraction-free and clean layout that helps you to assess your content quickly before publishing your content on WordPress.

Hemingway app is also available in paid version for both Windows and Mac.

These versions allow you to post content directly to WordPress.

  1. Language Tool

LanguageTool Style and Grammar Check
LanguageTool Style and Grammar Check

Language tool is also available as a free addon for Google Chrome, Firefox, Libre office and Google Docs etc.

It is also a web based editor and we can also call it a complete desktop app.

Language tool has more than 20 languages including English, German, Polish and Russian etc.

So you can use this tool for various languages and correct your spelling and grammar errors.

In addition, this feature makes it beneficial for multilingual websites and multilingual writers or authors.

Note: The free version of this tool is limited to 20,000 characters per check. If you want to get more features, you need to switch or upgrade to paid plans.

  1. Jetpack

jetpack for wordpress

Jetpack is a WordPress plugin that has a number of modules.

You can add proofreading feature to your WordPress post editor using this plugin.

Go to Jetpack > Settings page for extended grammar check. You will find spelling, grammar and style section under the writing tab. You can enable different options for proofreading such as style rules.

The user needs a WordPress.com account if he wants to use Jetpack which is a downside of this plugin.

Additionally, you also get a number of features that you may not require.

I hope that after reading this post, you will get the best grammar checker tool for WordPress.

You may like our post on Best Managed WordPress Hosting.

Do not forget to share this post.

Arsalan Rauf
Arsalan Rauf

Arsalan Rauf is an entrepreneur, freelancer, creative writer, and also a fountainhead of Green Hat Expert. Additionally, he is also an eminent researcher of Blogging, SEO, Internet Marketing, Social Media, premium accounts tips and tricks, etc.

www.greenhatexpert.com

Filed Under: Blogging, SEO, WordPress Tagged With: best grammar checker app, best grammar checker app for android, best grammar checker for mac, best grammar checker software free, best grammar checker software free download, professional grammar check, whitesmoke grammar checker, whitesmoke writer grammar

SEO in 2023: The Definitive Guide

December 31, 2022 By Arsalan Rauf

Guide to SEO in 2023

We are going to share with you the ultimate guide to dominating Google search results in 2023.

I want to make something clear about something.

It is not a lame post for SEO in 2023 because it is based on reality.

I am going to share those SEO strategies which are working right now and will become more useful in 2023.

If you are researching an SEO guide in 2023, you will love my guide.

Let’s go.

1st Chapter: RankBrain & User Experience Signals

2nd Chapter: Become a CTR Jedi

3rd Chapter: Comprehensive, In-Depth Content Wins

4th Chapter: Get Ready for Google’s Mobile First Index

5th Chapter: Go All-in-with Video (Or Get Left Behind)

6th Chapter: Pay Attention to Voice Search

7th Chapter: Don’t Forget: Content and Links are Key

Bonus Chapter: Quick Tips for Seo in 2023

CHAPTER 1: RankBrain & User Experience Signals

Last year Google Announced that RankBrain was the third most important ranking factor:

So in the few months it has been effective, RankBrain has become the most important factor that contributes to the search results or search query.

Google changes its algorithm, RankBrain will become an important factor in 2023.

Now, what is RankBrain and how to optimize for it?

Google RankBrain: a Dead-Simple Explanation

RankBrain is a machine that assists Google to sort out their search results in search engine.

It may seem complicated but it is not.

RankBrain measures the interaction of users with search results and it ranks them according to this user interaction.

For example, I say you are searching for “cold brew coffee” on Google.

cold brew coffee

The #4 result seems to be attractive and you will click on it quickly.

When you reach there, you find that you have got the best article or post about coffee. So you read eagerly every word of that post.

RankBrain is going to notice that and will give boost in rankings to that #4 result.

On the other hand, you search something and click the first result without looking at it.

But you find that content is awful and you bounce that first result within seconds. When you go to the result #4 and find the best article and attractive information about coffee which is worth reading.

RankBrain will also notice this and if the people keep bouncing the first result, Google will throw him from 1st ranking.

So, RankBrain focuses on 2 things:

1: (Dwell Time) the amount of time one spends on your page

2: (CTR or click through rate) the number or percentage of people who click on your result.

RankBrain and Dwell Time

Dwell Time= how long a reader or user spends time on your page or post.

It means that RankBrain pays a lot of attention to dwell time or amount of time.

The head of Google Brain in Canada has also confirmed that Google uses Dwell time as a ranking signal now.

It is also a SEO trend to watch in 2023.

dwell time

RankBrain pays heed to “when someone clicks on the page and stays on that page and when they go back”

A recent study by SearchMetrics also support this statement and they also tell the average dwell time. They are of the view that average dwell time for a top 10 Google result is 3 minutes and 10 seconds.

If you have gone through Google Analytics, you will come to know that 3+ minute dwell time is legal.

There is no coincidence that pages have good dwell time rank higher in Google search results. RankBrain is upranking them due to this reason.

It makes sense when someone likes the content then he will spend a long time on that page.

Additionally, if there are some people who feel the same way, Google will rank that content and make it easier to find.

If you want to improve or increase the Dwell time so check this video:

RankBrain and Organic Click Through Rate (CTR)

The engineer of Google Paul Haahr put a slide in the conference and it says:

interpreting live experiments

RankBrain sometimes ranks pages higher up than they “should” rank.

If that page is getting more than average CTR, it means that this page should get a permanent ranking boost in Google.

Do not consider it as a surprise because if no one is clicking on your result, why would Google keep your site on the first page?

If you want to know the strategies that how to increase CTR, check this infographic

CHAPTER 2: Become a CTR Jedi

You have to become a CTR Jedi in order to become the master SEO in 2023.

Yes, it is due to RankBrain.

But also because of:

And:

And most deadly of all:

In fact, the study of industry found that organic CTR is down to 37% since 2015.

There is no secret in why Google is building organic search results with Ads, answer boxes. Carousels, “people also ask” sections etc.

And to survive it, your result should shout “click on me!” otherwise, it will be ignored.

This video will help you to improve CTR and I call it “the click magnet method”.

CHAPTER 3: Comprehensive, In-Depth Content Wins

In the old days, Google was analyzing your page to see how many times you are using the specific or focus keyword.

They were focussing 100 percent on page’s content. So Google spider will visit your page in order to check if your keyword is present in:

  • Title tag
  • URL
  • Image ALT text
  • Description tag
  • H1 tag

They still consider this stuff and Google has become more smarter than ever.

So now they do not only measure content but they also focus on context as well.

Who do I mean?

The first job of Google is to show the best result to its users. And in most of the cases, the best result is not a piece of keyword stuffing content.

The best pages consist of in-depth analysis of an entire topic.

When the user finds in-depth content, he gets everything he wanted to get in one place.

In SEO in 2023, in-depth content ranks the best in Google search results because it is a recent ranking factor.

How To Write Comprehensive, In-Depth Content

The question is, how can one write an in-depth content that Google needs or wants to see?

First of all, the length of your content is at least of 2000 words. When you will write in such a manner, Google searcher will get what he wanted to know about the topic.

In fact, the studies of Backlinko also shows that longer content can outrank short articles in Google.

Add LSI Keywords to Your Content

When you complete 2000 words article, you need to add LSI keywords to it.

LSI keywords and phrases are linked to your topic or post.

For example, you have written an article about the Paleo diet.

LSI keywords would be terms like:

  • Nutrition
  • Caveman
  • Weight loss
  • Recipes
  • Grains

When Google observes LSI keywords on your page, it considers it an awesome topic.

The question is how to find LSI keywords.

There are three simple ways to find them.

First of all, you can use a free tool that is LSI Graph.

You need to enter your focus or target keyword in this tool and it will give you a number of LSI keywords which are linked with your term:

Select and add any of these keywords to your content it is also one of the SEO strategies in 2023.

Secondly, you can search your keyword in Google search engine to get search trends of your keyword in 2023. Check related searches to your keyword which are available at the bottom of the search results.

Bold words in these related terms are LSI keywords.

Lastly, you can use Google Keyword Planner for LSI keyword ideas, take a look:

Enter your target keyword in Google Keyword Planner and click get ideas.

Get the results and there are several LSI keywords available.

Just like other SEO strategies, you need to focus on Google keyword planner too for your content.

CHAPTER 4: Get Ready for Google’s Mobile-first Index

Last year, Google also announced that they are moving to “mobile first index”

Precisely, Google will consider the mobile version of your website as the real version and same is the case if a user searches from a desktop too.

So it is due to the fact that 60% of Google searches or visitors are from mobile devices. This percentage will increase in the future.

So it will be live any day so prepare it for now.

How to Prepare for Google’s Mobile-First Index: 3 Simple Steps

1: Make Your Content Consistent Across Desktop and Mobile

Sometimes people hide content on the mobile version and we share with you an example:

Here’s an example:

It will become a big problem for people when Google will unveil its mobile algorithm.

Once Google will launch mobile first version, it will be the true version. Google will ignore the hidden content.

Therefore, you need to display 100% of your content on mobile and desktop version.

For example, when you visit this post of Backlinko from android phone, you will get the same content like desktop users.

There is nothing hidden behind buttons such as expendable or menu.

2: Move From m. to Responsive Design

If your site has “M” version, Google recommends to switch to responsive design.

3: Make Sure Your Site Kicks Butt On Mobile

We can see that there are several websites which are painful to use.

So, you need to recall my first point of RankBrain in which Google measures users interaction with your site.

If the people will get a hard time using your site with their Android, they will press the “back” button without thinking again.

How to Know your Site is Mobile Friendly or not?

Use Google Mobile friendly test tool. You need to enter your URL and tool will tell you whether your website is mobile friendly or not.

They will tell you the recommended settings to optimize your mobile version.

CHAPTER 5: Go-All In With Video (Or Get Left Behind)

According to Cisco’s opinion, online videos will get 80 percent of all online traffic in 2023.

Despite the fact that there are more than enough videos but according to HubSpot 43% of the people still want to watch more video content.

If you are not creating videos, you are losing. There are several advantages of making videos in Seo in 2023.

Tap Into YouTube

YouTube is world’s 2nd largest search engine and it is growing rapidly. According to Huffington post, the spend time on YouTube has increased to 60% as compared to last year.

In short, people are searching things on YouTube and skipping Google.

If you want to get traffic from Search Engine Optimization this year, I recommend optimizing and creating content using YouTube videos.

It is also a search engine which we cannot ignore.

Most of the people are not making videos due to laziness. So it is an easy task for you until you know what you are doing.

For example, if a channel has fewer than 20 videos and they generate 100,000 views per month.

When you will launch SEO optimized videos on YouTube, you will get more space on Google.

The question is why? For start, 55% of Google search results consist of at least one video.

Almost all of those videos are from YouTube.

As you know Google owns YouTube, so you should expect more YouTube videos in 2023 in search engine results.

Additionally, Google is also adding Youtube results into Google image search.

Embed Video Content Into Text-Based Blog Posts

If people want to watch more videos, why not give it to them?

Therefore, you should use video content on your blog posts.

In my opinion, it will also give you dwell time.

Here’s an example of this in action:

CHAPTER 6: Pay Attention to Voice Search

The voice search has become the big thing in SEO now because it is growing day in day out.

For example, check out these eyebrow-raising facts:

  • 40% of adults perform at least one voice search per day (source)
  • Voice searches performed in Google are up 35x since 2008 (source)
  • 20% of all searches on mobile are voice searches (source)

So Seo masters are optimizing some of their content for voice search as well.

Including me.

How to Optimize for Voice Search

There are few things we know about voice search and how it works and how to optimize for it.

1: First, your content needs to be on the first page.

First of all, your content should be on the first page and it is necessary.

2: Next, it helps A LOT if your content appears in a Featured Snippet, like this:

Google’s algorithm is already giving the snippet for users.

After testing Google voice search, I have come to know that Google spits the text inside of featured snippet.

3: Finally, include a question (and answer) in your content.

The vast searches on mobiles are question based. We can quote examples from our content

“How to do SEO in 2023” or “What are the SEO tips for 2023”

Google picks the page which has questions and answers.

For example:

When I search something and go to that page.

It has my question with a short answer.

That is what Google’s voice search algorithm wants to observe.

CHAPTER 7: Don’t Forget: Content and Links are Key

After doing all the discussion, we cannot neglect the value of content and links.

If you do not have an amazing content, you will never get backlinks.

And without backlinks, you will not reach the first page.

You have to be on Google’s first page to worry about RankBrain, Mobile-first algorithm and Voice search.

These things matter when you get rank.

In fact, Google recently said that links and content are their #1 and #2 ranking factors.

So question is, Are backlinks still useful for rankings in 2023?

The answer to this question is backlinks and content are still the foundation of SEO in 2023.

BONUS CHAPTER:Quick Tips for SEO in 2023

In this bonus chapter, I shall give you some tips that will work well in 2023.

Create Visual Content (Especially “Embeddable Images”)

Visual content is growing rapidly like video.

Almost 37% of the marketers stated that visual marketing is an important form of content in order to grow business.

Thanks to Instagram and Pinterest and visual content will also grow in 2023.

How to get advantage of Visual content?

You need to create visual content like embeddable images.

It gives fancy infographic and looks better.

People can easily embed images which are embeddable into their content. And they will link back to you as well.

It is nice and simple.

A single embedabble image can generate high quality backlinks to your site.

Publish Unique Data

Journalists and Bloggers like unique data.

If you give them surveys, stats and industry study, they will throw links at your feet like rose petals.

Encourage Comments on Your Site

Do blog comments help your rankings or are blog comments improve your rankings?

Yes!

Last year, Google said that blog comments are helpful in rankings.

This year Google said that “Comments are better on-site for engagement signals for SEO than moving to social.”

Google will acknowledge that you have an active community on your site. So it will be a ranking signal in 2023.

Go On Podcasts

Podcasts are another way to build backlinks.

They are like guest posting. Just show up, give value and you will get a backlink.

Now It’s Your Turn

That is how I prepare for SEO in 2023.

Let me know your tips and tricks to rank in 2023.

Do not forget to share this post.

Arsalan Rauf
Arsalan Rauf

Arsalan Rauf is an entrepreneur, freelancer, creative writer, and also a fountainhead of Green Hat Expert. Additionally, he is also an eminent researcher of Blogging, SEO, Internet Marketing, Social Media, premium accounts tips and tricks, etc.

www.greenhatexpert.com

Filed Under: Blogging, Guide, SEO Tagged With: search engine optimization techniques tutorial, seo strategies and techniques, seo strategy definition, seo strategy example, seo strategy pdf, seo strategy plan, seo strategy template, seo techniques meaning, seo techniques pdf, what is seo techniques

How to Score 100/100 in Google Pagespeed Insights in 2023

December 30, 2022 By Arsalan Rauf

In this post of Green Hat Expert, we shall show you how to get 100/100 score in google pagespeed insights.

How to Score 100/100 in Google Pagespeed Insights in 2023

When you buy and build a new website for you or for your company. You spend days to build it’s design and spend weeks in production and it has labor of hours.

After doing so, you find that your new website is beautiful but it is not as fast as it has to be.

When you want to build a search engine optimized site, speed is a serious factor in this regard.

If your website is not fast enough, get ready to get bounce rate because user will not wait for your website to load.

But speeding up a site is also a hard nut to crack.

It is another issue to find out the cause of slow website and why is it slow?

There can be a problem in your code which is not well written in large page elements or images.

So you have to find or diagnose these issues and fix them as well.

Google will take action against your website if you will not.

If you go through Google pagespeed insights and your score is 100%, it means that your website is fast.

And Google gives preference to those websites that load faster or quickly.

If your website will load faster, the bounce rate will also reduce. Additionally, if your website is fast, you have a chance to get ranking on Google over slow sites which get high bounce rates.

Thanks to God. Google is offering free tool that is, pagespeed insights and it will allow you to see what you need to fix.

There is an unfortunate thing as well, that they do not give you proper instructions to get 100/100 score in pagespeed insights.

So here we shall tell you how to get 100/100 pagespeed insights score and why is necessary?

Why You Should Care About Page speed?

It has become a critical factor and if you want to get rank your website higher in Google search engine.

If your website is not in the top 10 listings, you will not be able to rank on the first page.

Majority of the search engine users do not visit the second page.

So it is clear that top 10 results in Google get the majority of clicks.

If you want to run a successful company with a website, you need to focus on page speed.

Backlinko has done the study where they have analyzed more than 1 million SERPs (Search Engine Results Pages) in Google.

They wanted to know the factors behind the ranking of top 10 listings.

So they quickly analyzed that average page load speed for any website was a major factor in higher rankings.

average page speed load speed for a website

The top ranking positions in Google hold fast page speeds on their websites.

They have optimized their website.

In addition, they also come to know that top ranking websites have low bounce rates if we compare them to second page results.

Bounce Rate

There is a mutual relationship between low bounce rates and fast website.

This mutual relationship is supported by Google’s new Pagespeed industry benchmarks.

They have come to the conclusion that if the page speed goes down the chance of bounce rate increases.

page speed goes down the chance of bounce rate increases

It means that if your website loads in 10 seconds there is a huge chance that the user will leave your website.

According to the graph of Backlinko, top ranking websites on Google have page speed less than 3 seconds.

According to the latest report of Google, most of the websites are extremely slow in every industry:

average page index

The average load time is exceeding eight seconds and at times, it passes the 11 digits in the tech section.

Why do we Improve Page speed of site?

If you want to get rankings on the first page of Google search engine, your site has to lead in three seconds.

In another study, BigCommerce stated that the conversion rate of e-commerce website is 1-2 percent range.

Portent used this study to do their own research. They come to know that if the site speed increases from 2 seconds to 1 second, your dollars per pageview also increase by 100 percent.

speed up your site from two seconds to one second

So if your site speed is lower than two seconds, it can double your revenue as well as traffic.

What Causes a Page to Load Slowly?

Slow pages and bulky images are the most common causes of poorly-designed coding.

In the modern era, when you take a look at any website, it is full of images.

So if you will not optimize your images, it will take enough megabytes of space.

The weight and page size of a web is measured by the weight of page bytes. Page bytes show the total size of your web page and it is measured in bytes.

According to Google’s benchmark, the best practice for page size to keep it under 500KB.

The average web page size

So we are also missing it, it is due to the fact that we are exceeding this limit.

Google’s quote about it

“No matter what, faster is better and less is more,”

70 percent of the pages are more than 1MB size and 36% are exceeding 2MB. 12% are over 4MB size so the statement holds a weight.

Google found a page and the size of that page is 1.49MB which is equal to one HD image. It can take 7 seconds to load on a page.

Additionally, during their research, they have found a web page that contains images and the average size of that image is 16MB.

We need to become serious to improve our website.

How to Diagnose Your Desktop and Mobile Site

Slow websites can kill the conversions is the first thing.

In addition, you may have some underlying issues that you cannot see on the surface is another step.

Most of the sites load slowly due to the large size images which take enough time to load.

This is not the case for every website.

First of all, you have to know the cause which is slowing down your site speed before you make any changes. You have to do it before going to get 100% score on the pagespeed insights tool of Google.

To start it, you have to open pagespeed insights tool and enter your website in the URL bar:

How to Diagnose Your Desktop and Mobile Site

Then click analyze and Google will run a quick test on your website.

When Google will complete its test then you will get everything you want to know about your site. Why is it getting slow?

Here is what my report looks like:

desktop report on pagespeed insights

It is 89/100

That is not great.

As you know you almost have room for improvement and my goal is to get 100% when I shall finish this article. So let’s take this journey together.

Firstly, let’s have a look at the items which I have optimized perfectly:

already optimized options

Now, see there are some items on the list compared to my “possible optimizations” list:

Possible Optimizations options in google page speed insights

This information tells us that the items available on “possible optimizations” are less impactful than those that I have perfectly optimized.

But you have to take care of everything in order to get 100% on page speed insights tool for WordPress.

So start with the top priority items.

Next, we shall test our mobile site separately.

You have two options to test your website on the page speed too.

Firstly, you can test it on pagespeed insights tool.

Secondly, Google has announced an updated and accurate version of it.

Go this Test My Site link and input your website to check it or hit enter.

You need to wait until Google run this report and it will take a few minutes. After making the report, it will show you a detailed report that how your site performs on mobile.

In addition, it also tells that how many visitors you can lose due to low page speed.

Here is what my data looks like:

test my site think with google report

My load time on mobile is 6 seconds.

Note: The recommended load time is three seconds or less than that.

It means that my speed does not fulfill the requirement.

So because of this reason, I am losing 10 percent visitors on my website.

Here is the screenshot to compare it to the industry standards:

Industry comparison

So in the top performing section, my website needs more effectiveness in order to drive more traffic and conversions.

Scroll down to know what top fixes I should do for my website:

fixes to speed up your web page

Google is saying that I can reduce my load time by doing some fixes and can load my site around three seconds.

It shows that I have the potential to load my website at one second.

It is an amazing thing to follow and you can save 10 percent of your visitors by doing it. That is an important task to do.

You need to run your website in this tool to get the fixes that you need for your site.

In this section, we shall discuss the top five page speed problems and after solving them you can get 100 on the pagespeed insight tool.

4 Ways to get a Perfect Pagespeed score

Again, to get 100% score on Google page speed insights is not a child’s play.

You cannot do it in a jiffy, so you have to spend some hours to do it.

If you want to get traffic so drive conversions and get more revenue.

It can be a boring and tiresome task but you need conversions. So do not be lazy otherwise, you will lose traffic and profit.

There are five ways to speed up your website and get 100% score on Google.

1: Compress your Images

Large images are one of the biggest cause of low score and slow pages.

After fixing this issue on our website, we have found a huge difference on speed.

You need to compress to fix this issue to get the top optimization.

If you use a simple compression tool, it can save 50% of the image size.

If you are a WordPress user, you can use a plugin for this task without paying anything.

Our recommendation is WP Smush Image plugin for compression and optimization and it has a number of features.

wp smush plugin for image compression

When you will add smush images plugin, it will automatically do the work for you. It will go through and scan your media library on WordPress to compress.

wp smush Plugin

Additionally, if you want to smush new images in bulk, you need to upload them directly into the plugin.

It enables you to smush 50 images at a single time and it is one of the best and fastest tools on the market.

Bulk Smush

If you want to save your time, you can turn on the feature of automatically smush images on upload.

Auto smush image on upload

This feature will save your time and you do not have to worry about compression ever. In addition, if you also compress the existing images on your library and turn on the feature of automatically smush. Your worries are gone.

Every WordPress user can use WP Smush easily without paying anything.

If you are not using WordPress, what will you do?

Do not worry, there are several more plugins available for different websites. For example, if you are using shopify-based store so use Crush Pics.

crush pics app by shopify

According to Crush pics, you can increase even get a big jump in PageSpeed insights score by using it.

So install this free plugin in order to start compression on shopify and improve pagespeed score.

If you do not aware of plugins and do not want to use them for your website, you can use other free tools including Optimizilla and Compress JPEG. Both are free and fast which can compress 20 images in a single upload.

Check the example image which I have compressed to give you an idea of how these programs are helpful.

crush pics example image

I have reduced the file size by 68% using Optimizilla and within only 2 seconds. It has reduced the size of 380Kb to 120KB and there is no quality difference in them.

So these tools are also free of cost and you can use them if you do not like to use a plugin.

2: Use Browser Caching

Using browser caching is another tool to make a difference if you want to increase your page speed.

It takes a lot of effort to load your website because it has to load every image and page element. Additionally, it has to deal with heavy HTML and coding as well.

When someone loads your site, it will take them too long to load it and browser caching is helpful in this regard.

It remembers the previously loaded resources and it does not load it whenever that user visits your site again.

When this user visits your new page on your site then your data such as footers and logos do not have to load again.

This process will results in a big increase in speed when people come to your site.

The question is, how to implement it?

So the answer is, you have a plugin for it too. You do not need coding for this.

Use W3 Total Cache for WordPress sites. It has more than one million active installs and it is also the popular one.

w3 total cache plugin for wordpress

W3 Total Cache plugin claims that it can increase 10x performance of your website.

Additionally, they also claim that this plugin gives you higher results on Google Pagespeed insight tool.

It will also help you to minify HTML, CSS and JavaScript, and saves 80% of bandwidth.

So use W3 Total Cache plugin today for your site to make it fast and boost its speed.

3: Minify Your HTML

Minimize the space which your HTML coding is taking is another factor for perfect score in Google Pagespeed insights.

Minification is the process of fixing and removing duplicate and unnecessary data without impacting the process of HTML in browser.

It involves shortening code when possible, fixing code, removing unused code and formatting.

So thanks to WordPress, it is due to the fact that it also has an awesome plugin for this problem.

HTML minify is one of the best tools for this purpose.

minify html markup

You can download it from their website or install it on your WordPress account free of cost. It takes seconds to perform it.

Use this link to install this plugin from its page.

Minify HTML wordpress plugin

After installation, you have to take few steps to see the instant impact on your site.

In order to increase the speed, minifying the script is the best thing.

Go to the settings tab on your Minify HTML plugin and enable the following settings.

minify html plugin settings

You can kill a number of birds using one stone.

Google pagespeed insights demands that you should minify JavaScript, HTML and CSS.

You need to enable the “Minify HTML” + “Inline JavaScript” settings.

Select yes for “Remove HTML, JavaScript and CSS comments”.

This plugin will also tell you what the recommended actions are under each setting and it is the best thing.

So follow these settings if you do not know how these settings work.

Minify your coding in order to see the positive and instant effect on your insight report.

4: Implement AMP

AMP is an abbreviation for accelerated mobile pages.

It is a project launched by Google to load the mobile pages faster.

It throws away tons of unnecessary content and makes your mobile pages load faster and instant.

AMP feature get rid of all the clunky features which do not support mobile devices.

If you are browsing internet on your mobile phone, you may click on an AMP based post or article.

AMP results in google

They are assigned to the “top stories” section of Google search results and they load in a jiffy.

They do not consist of enough formatting and that is the reason they load quickly and deliver the content of your choice.

When the user clicks on AMP articles, he sees the content like this:

AMP articles example

This version of site enables the user to scroll between the different stories without leaving and clicking the web page.

For example, you can swipe right or left in order to read the next article in the sequence:

swipe left or right

It gives the fast user experience on mobile.

Those days are over when you had to wait for ten seconds for a site to load. Click the back button and wait another ten seconds for the next website to load.

Here in AMP, you can access multiple articles without clicking the back button.

This feature speeds up your website and reduces the bounce rate as well.

There are a number of companies that are taking advantage of AMP.

WIRED has started implementing AMP in order to reach their customers in a better way.

wired amp page

They have come to know that their mobile user experience was not good enough. They were also facing speed issues and visitor retention problems.

WIRED invested time to AMP and it has created a huge impact.

They have increased CTR or click through rate from organic search results to 25%.

They have also got 63% increase in Click through rates on ads in AMP stories as well.

Wired added over 100k articles in AMP stories on their site.

Gizmodo got into AMP train and got huge improvements as well on their mobile site or version.

gizmodo improvements with amp gages

They were getting more than 100k AMP page visits on daily basis with 3x faster load times than standard mobile pages.

Conversions increased to 50%.

So AMP can increase conversions and mobile speed. Additionally, it also gives you an opportunity to score higher on Google pagespeed insights.

If you want to start AMP on your own site, there are a few ways to perform it.

If you are aware of HTML, you can get AMP’s detailed tutorial here.

For those who are unaware of HTML or have no experience, should use a WordPress plugin.

AMP for WP is one of the most popular plugins.

AMP for wordpress plugin

This plugin has more than 80k active installs and has constant updates and support.

It supports an AMP page builder which allows you to easily drag and drop page elements.

AMP page Builder

It will enable you to create AMP friendly content easily.

You need to find, download and install the plugin on your WordPress site and also activate it.

After the activation, you can use page builder on each post that you will upload.

These pages will create AMP friendly version and it will be available in mobile search results.

AMP is another best project by Google to improve or speed up your mobile site.

It will reduce your speed to less than one second and a number of companies getting success with it.

Conclusion

You may spend a number of days, weeks and months to build a new site. It is evident that you want it to be the perfect one.

Every image and elements and icon should be of high quality.

But at times, your website is slower than as expected by Google.

When it comes to conversion on your website, speed plays a vital role.

It is due to the fact that people will not wait for 10 seconds to load your website because they can go back to Google to go to the next result.

Google provides good user experience, if your website is slow and Google notices that people are bouncing. You will lose your rankings.

It is a hard nut to crack to score 100% on Google pagespeed insights. Or we can say as close as to the perfect score.

It should be your priority to optimize as well as make your site perfect.

For starters, you need to identify the issues which are occurring on your site.

Are they images, page elements, bad coding, too much text, or something else?

You need to use Google Pagespeed insights tool to figure out the problem or issue.

Images are a common problem of your work.

Begin with compressing and optimizing your images using an image compressor or a plugin to score 100% in Google Pagespeed insights in WordPress.

Next, use a plugin to leverage browser caching. There are several plugins to load your site faster and they will reduce server-based requests.

Then minify your coding and it will remove the unnecessary coding which can slow your site.

Lastly, implement AMP to make your web page load instantly.

I have discussed the proven tools that are changing the fortune of companies’ sites.

If you will score 100/100 in Google pagespeed insights in WordPress, your website will boost.

If you have other ways to increase site speed, do not forget to share it with me.

Do not forget to share this post.

Arsalan Rauf
Arsalan Rauf

Arsalan Rauf is an entrepreneur, freelancer, creative writer, and also a fountainhead of Green Hat Expert. Additionally, he is also an eminent researcher of Blogging, SEO, Internet Marketing, Social Media, premium accounts tips and tricks, etc.

www.greenhatexpert.com

Filed Under: Blogging, SEO Tagged With: eliminate render-blocking javascript and css in above-the-fold content, google insights, google insights score, leverage browser caching google fonts, optimize css delivery google fonts wordpress, pagespeed insights chrome, what is a good google page speed score, wordpress page speed optimization plugin

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